Sux to hear about Zeiss, my compact Leicas haven't had an issue but are rarely used- archery elk hunting mostly, and about 30 years old.
Swaro has treated us right and no issues for about 25+ years now.
Warranty is important for any brand. Can't say now I would go with Zeiss.
The Mavens and Meoptas have been getting good reccs on other forums too.
I have had Steiners, not a big fan but know folks that love them.
Have a pair of older Leupold gold rings porro prisms that are good glass.
I guess I got lucky when I bought my used Swaro 10x42 SLCs in the bargain cave. Haven' t had a need to upgrade and they haven't had any issues other than the new glass right after I bought them. They were half of new cost back then used.
Glass has made huge improvements, looks like mid range is much better now than years back.
Try to at least go look through some before you buy. Some great binos just don't work for some people due to their eyesight, etc.
I dropped my Zeiss Conquest binocular on a hard surface and damaged it a few weeks ago. Zeiss repaired it for free even after I told them it was 100% my fault.
now a days every company’s warranty policy should be no fault replacement, as its pretty much industry standard. love or hate, Vortex pretty much set the CS and warranty standard.
Ive used warranty on the below, and the biggest difference was turn around time, except swaro, they said sorry but not sorry.
maven- full replacement -5 days
Vortex -full replacement - 14 days
Leupold -full replacement 20 days
Zeiss- full replacement of discounted model with a soon to be discontinued model- little over a 1 month
Swaro- no longer support, wont fix.
Maven has been the best CS I have ever delt with, but they are also the smallest company above and are direct to consumer