I put the Lowe's brand bulbs in my living room can lights and cannot tell a difference from incandescent floods. I replaced a few others in the house after these looked good; ones that get burned more than others. Lastly, I did put the "normal" looking style of LED's, same Lowe's brand, in the two, three bulb vanity lights in our master bath. These look good too.
The floods were about $25 a piece I think and the "normal" looking 60 watt replacements were around $10 each. We've been in our house now for almost 11 years and it was new when we moved in. Up until last year we had not had hardly any of the original flood or normal bulbs burn out so I cannot say I'm going to make my money back on these things via longevity. They should use less juice though.