Question... I put together this awesome load for the 25-06 with a 117 grain Hornady BTSP and 270 Win with 130 grain Hornady SP hunting ammo. I make it with all top components and load it on my progressive press to keep costs down. The ammo comes out great and shoots sub moa in multiple rifles I've tested it in, even at long range. It's also faster than most factory ammo with the same bullet. I price it at ~$24 per box. I have thousands of rounds of both of these loaded and ready to ship. But I have not seen hardly any movement on this ammo. I'm scratching my head why these would not be more popular. I know why the 6.5 Creedmoor and 28 Nosler sells. But why not the good ol' 25-06 and 270 stuff?

short action craze?

To easy to buy off the shelf would be my guess. You don’t see those other two at every box store you go too and those two generally you do.

That’s my guess anyway.

I think a line chart of usage of 270 is plummeting down. And people that are using it either load their on or have stock of what they like

Bet if you raised the price, it would sell better. I think because you are not as known as Federal, or Winchester, then it is believed your stuff isn't as good. When the opposite is actually the truth.

I have no doubt your powder charges are way more consistent, case to case, than the other two mentioned.

I think I'm in a similar scenario, quite often. Best of the West will charge you $4000 and three days to teach what I do for $400 and one day. They cost more, so they have to be better.

OK please educate me. I have purchased shipped ammo before but I don't recall what shipping was. Is shipping a significant cost to Houston?? Thanks

No, not at all. About $9-$14, depending on the size and actual address to Houston.

Just a guess... I think most folks who shoot those calibers, either 1) Don't shoot much (like a box every 1-5+ years), or 2) Load their own.

For those who don't shoot much, price/performance shopping for one box every 1-5+ years probably isn't high on the priority list...

^^ I think that's it.

I think your ammo is sold to those who know. By that I mean those who know that mass produced stuff is not as consistent and lawyer approved, meaning weak. I'll provide this example of why I think the masses don't buy 270 from Custom Reloads of Dallas. I'm at my next door neighbors shooting the stuff and say:
I gotta go, I have some brass to prep
him: they say you should never shoot reloaded ammo
me: I don't shoot others reloads, mine is loaded for and shot from my rifle only
him: I will only shoot new, brand name ammo

Average Joe like that ain't buying your ammo cause he can get the crap at Walmart cheaper. This is the same guy that told me he can shoot a 1 inch group at 300 yards with his factory 270. Many folks don't know.

As previously mentioned people who shoot those two calibers are not high volume shooters. I think those are hunters who confirm zero and kill stuff. Rather efficiently I might add. You don’t see those calibers being plinked with or competing. 5-10 rounds a year sounds average for most.

I bought 100 rounds of 140 gr Hornady SST 270 from ya last year. Wasn't as accurate as factory Nosler 130 gr Accubonds in my APR custom 270, but shot right at 1/2" groups in my factory Tikka 270. Your 165 gr Sierra Gameking 308 ammo shoots around an inch in my DPMS LR 308 and around a 1/2" in my Rem 700 5R Milspec 308. I've always had really good luck with the stuff you've loaded for me.

Out of curiosity how much of the .270 have you shot vs the .308?

I have a 25 06 that my wife loves. I load for it though. Could be the reason. It’s an awesome deer round. I also load 75g Vmax it in it and the coyotes don’t like it all.

Perhaps I’ll buy some from you to see how they do.

My 75gn travel about 3500 and the 117gn at about 3000

Generally the shooters that shoot regularly and either reload or shoot reloads are a more informed crowd than the average Joe. Based on that, they will most often be at the range with a rifle that gives them more options to explore than a .25-06 or a .270. Heck, I own a .270 that I like to hunt with. In the offseason, it is not among the rifles I shoot regularly and I shoot on average 2-3 days a week.

Well Chad, since I had you to do a tikka build in 6.5 creedmoor, I just don’t shoot my 270 anymore. I always grab that gun when I shoot.

I own a pair of .270's and they are my go to deer hunting rifles and I shoot 20 rounds a year out of each rifle. They are just not plinking or range type rifle calibers.

This is me, Chad. I've had my eyes on your 25-06 ammo for a while, just can't get through what I have on hand at the moment. I'd probably be on the 2 boxes every 3 year plan...

That's kind of what I am thinking. What's crazy, is I bought a BUNCH or 270 and 25-06 components from my supplier for a pretty good deal. So I figured I'd work up a good load with a good powder and pretty good hunting bullet for both. The ammo is great, but just not any interest. The little things you learn!

Where's Jack O'Conner to promote the .270 when you need him?

What velocity are you getting out of the .270?

Just another thought but I bet if you loaded SST's rather than the SP you'd have better luck. The SP just isn't as sexy.

Funny aside...my buddy has both a 25-06 and 270 and shoots once a year to confirm zero on his rifle, so maybe 10 shots total between the two. I don't think those two calibers are high volume rounds for anyone who shoots much. If you offered in smaller increments (40 rounds) maybe that would help?

The above idea to provide a smaller order minimum is what I was thinking. I understand your ammo is better quality than factory and would like to use it but I do not shoot over a box of ammo a year. I would buy some from you at two boxes at a time. I understand that may not be financially feasible to you and I am providing a response to the question you posed.

Just bought some! Can't wait to try it. I stopped hand-loading 270 to focus on other rounds.

Yes! That is the dilemma. When you load up some ammo that is lower cost, and you sell it in small quantities, there's no profit in it. By the time you factor in ammo boxes, labels, shipping logistics, and time to package up the ammo, the profit on the ammo goes away. On the higher cost ammo (like 28 Nosler), the smaller quantities are built into the pricing. But on the lower cost ammo, it's hard to make up difference. I may change the 50 count to 40 count.

Do you think changing it from 50 to 40 count (2 boxes) on the quantity would be more attractive?

From a communication with you it was my understanding the minimum order was 100 rounds which I assume is 5 boxes. I shoot maybe a box a year so I do not need or want 5 boxes.
To answer your question, I do not believe a change from 50 to 40 would change a buying decision, but from 100 to 50 would, at least for me. Perhaps a surcharge for a quantity less than 100 would make that option more economically feasible for you. You stated above that $24 dollars was the cost per box for the routine ammo. I think that is a very good price for the quality of your product and I would be receptive to paying more. I will pay $28 a box for two boxes, assuming that is 20 rounds per box, or the equivalent per round for 50 rounds if that is your minumum. I am backing this up with an order to you for 50 rounds of .308 ammo and if you will pm me we can finalyze the type of bullet.

Yes, there's 2 options for the same load on my site. A 50 round option for $63 and 100 round option for $122. Thank you so much!

I do. People are used to buying in quantities of 20 for hunting ammo, 50 is an odd count and doesn't fit into a normal box. You could sell 2 boxes at $27 per box instead of 50 for $63 like mentioned above....you'd probably make more profit and sell more. Also, I did not realize you could order less than 100...that's the only reason I haven't ordered 6.5 CM and 7-08 ammo from you.

Another option is to make the pricing contingent on the quantity...for instance 1 box = $30, 2 boxes for $27 ea, 3 boxes for $26 ea, 4+ boxes for $25 ea....but just pick a number that makes sense so you still make a decent profit.

Just a couple ideas for you....

As someone that shoots and hunts with a .270win and has a degree in marketing; I think its a combination of factors.

1. Yes you do make great ammo, but how good does the ammo have to be for general deer hunting?..... Your average hunters mind set is "A couple of boxes will last me YEARS, why should I buy a whole bunch?"

2. Price point vs. other options - I reload for .270win and this being Texas, every time I go to the range to sight in before deer season I end up getting at least 3 boxes of once fired brass simple by helping people out.

You know the people at the gun range that are trying to get a brand new rifle on paper and cant figure out why the point of impact isn't changing at 25yds when the scope turrets say (1 click = 1/4moa @100yds)

So when you take into account the nearly endless supply of once fired brass out there I can load a 140gr Hornady Interlock BTSP with RE22 Powder and CCI primer for $11.70 per box of 20; even if I was buying brass I could load new brass for $16.70 per box of 20...… and when I reload .270win I generally load 200-300 rounds.

Now that's just me being a reloader and getting it out of the way..... VS. some of your average hunting crowd that simply walks into academy and buys 1-2 boxes of Remington Corelokts for $40 and is good to go for 3 years.

^^^ Exactly. I think that's it.

I finally got a chance to shoot the 270 ammo I purchased from you. The first three round were high, but you could cover them with a quarter. I made a scope adjustment and the next two shots removed the bullseye. I wish I had a picture! The best ammo I've ever shot from my Tikka. Thanks!

Well the other problem is like me for example. I only have 1 270 and if I bought x number of boxes I’d be stuck with ammo that didn’t group well. Maybe if you had sample packs with different loads it would help the shooter see what performed well and then be able to order bulk quantities! Just saying.

Some of the cheapo factory ammo out there for the 270 shoots very well. I reload but like to have a good factory load available that also provides good brass to reload. For my 270's the 150 grain Winchester Power Point load provides very good accuracy, killing power and brass. One thing is the big factories are putting out better ammo with more bullet options now than ever before. There was a time when the standard Corelokt and Power Point loading's were just about all there was. It was a big deal when factories began putting Partitions in some factory loads.

Yes, I can offer test loads and do. But the test loads would be a match grade loading and not my bulk ammo. My bulk ammo is loaded on a progressive press making 400-500 rounds an hour. My match grade is single stage, one at a time, and powder weighed out to .02 grains consistency. It's 2 different types of ammo for me. This 270 and 25-06 ammo is my bulk ammo.