The good - built like a tank, tracks great, mil quad reticle is fantastic
The bad - mediocre glass quality, not a ton of magnification if you're planning to shoot long range down the road
I swapped out a SWFA SS 16x42 for a 3-15x42 on my Savage 308 that was purely for target shooting. In all honestly, the 16x42 was just as capable for long range target shooting since I nearly always shot the 3-15x42 on max magnification. And it's much cheaper. I'd consider that as well if this isn't going to be a hunting rig at all.
My 3-15x42 didn't keep perfect POI when I adjusted magnification. It was close, but it would move around .5"-1" at 100 yards if I went from 10x to 15x. I never had 100% confidence that I could change the magnification and know exactly where the bullet was going. Of course I never had that problem with the 16x42 since it didn't have any zoom.
One last thing: if you are gonna get this scope, I'd consider the SFP version so the reticle is more usable at low magnification and you can get the SFP version cheaper on sample list. I think I paid $499 for mine in mint condition.
Summary: if you're looking for a scope with tactical knobs for short/medium range target shooting that could also double as a hunting scope and you're not going to shoot much past 300-500 yards, then this would be hard to beat for the $. If you don't need the knobs or want to shoot farther or don't need to use this for hunting at all, I would at least consider other options.