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Hunters Help Needed!
#6465166
09/23/16 06:20 PM
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Joined: Aug 2016
Posts: 24
rolliedingers
OP
Light Foot
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OP
Light Foot
Joined: Aug 2016
Posts: 24 |
Working on a project for an outdoor retailer and wanted to turn to this community to gain some insight. Any and all answers are appreciated.
I'm simply trying to understand the reaction towards the name of a store that carries a wide array of sporting goods and apparel but also has a strong focus on the outdoors, namely hunting and fishing.
Let's call it Joe's but the owner is trying to decide if it should be "Joe's Outdoors", "Joe's Sporting Goods" or "Joe's Athletics".
Few questions to consider, feel free to answer one, all, none or just offer any general thoughts.
1. Does one resonate more with you than the other? Which one and why? 2. What does the word "Athletics" conjure up in your mind? 3. Could a predominantly outdoor-focused retailer call itself an Athletics store? 4. Do hunters consider themselves athletes? Outdoorsmen? Both?
Any and all thoughts appreciated.
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6465178
09/23/16 06:34 PM
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Joined: Oct 2013
Posts: 3,413
ZK-315
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Just my opinion, but to me, -"Joe's Outdoors" makes me think of something like Cabela's or Bass Pro -"Joe's Sporting Goods" makes me think of football, baseball, basketball, soccer, etc. -"Joe's athletics" makes me think of the same as Sporting Goods. I'm simply trying to understand the reaction towards the name of a store that carries a wide array of sporting goods and apparel but also has a strong focus on the outdoors, namely hunting and fishing.
What you described here I think of Academy "Sports and Outdoors"...so kind of a combo of athletics, hunting & fishing. To answer you questions: 1. See above 2. Baseball, soccer, football etc. 3. IMO, no. 4. Outdoorsmen
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Re: Hunters Help Needed!
[Re: ZK-315]
#6465196
09/23/16 06:46 PM
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Joined: Aug 2016
Posts: 24
rolliedingers
OP
Light Foot
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OP
Light Foot
Joined: Aug 2016
Posts: 24 |
Thanks, a lot ZK. Really appreciate the time.
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Re: Hunters Help Needed!
[Re: dune2218]
#6465199
09/23/16 06:46 PM
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Joined: Apr 2011
Posts: 29,010
Western
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If at first you dont succeed, then skydiving is not for you..
"Don't trust everything you read on the Internet"- Abraham Lincoln Dennis
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Re: Hunters Help Needed!
[Re: dune2218]
#6465200
09/23/16 06:47 PM
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Joined: Aug 2016
Posts: 24
rolliedingers
OP
Light Foot
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OP
Light Foot
Joined: Aug 2016
Posts: 24 |
Much appreciated -- thank you.
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6465228
09/23/16 07:06 PM
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Joined: Oct 2013
Posts: 3,413
ZK-315
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Thanks, a lot ZK. Really appreciate the time.
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6465272
09/23/16 07:36 PM
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Joined: Nov 2012
Posts: 15,612
QuitShootinYoungBucks
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IMO, if the main focus is outdoors, I would roll with something along those lines. Athletics and Sporting Goods make me think of sports (golf/soccer/tennis/baseball), not hunting/fishing. You can easily advertise those other aspects but the name should denote your main intent. Few things grind my gears more than shops called 'The Great Outdoors' and the most outdoor thing they have is wool socks. Likewise, I would not begin to suspect 'Joe's Athletics' carrying anything remotely outdoorsy. Truth in advertising.
https://web.archive.org/web/20170223065011/http:/www.rrdvegas.com/silencer-cleaning.html
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6465279
09/23/16 07:40 PM
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Joined: Jul 2015
Posts: 3,091
Always ready 2 hunt
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What ZK said, again. Of your 3 choices given, Joe's Sporting Goods is closest for the all around.
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Re: Hunters Help Needed!
[Re: ZK-315]
#6465803
09/24/16 02:56 AM
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Joined: Jul 2006
Posts: 110,788
dogcatcher
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Just my opinion, but to me, -"Joe's Outdoors" makes me think of something like Cabela's or Bass Pro -"Joe's Sporting Goods" makes me think of football, baseball, basketball, soccer, etc. -"Joe's athletics" makes me think of the same as Sporting Goods. I'm simply trying to understand the reaction towards the name of a store that carries a wide array of sporting goods and apparel but also has a strong focus on the outdoors, namely hunting and fishing.
What you described here I think of Academy "Sports and Outdoors"...so kind of a combo of athletics, hunting & fishing. To answer you questions: 1. See above 2. Baseball, soccer, football etc. 3. IMO, no. 4. Outdoorsmen
Combat Infantryman, the ultimate hunter where the prey shoots back. _____________"Illegitimus non carborundum est"_______________
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6465831
09/24/16 03:15 AM
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Joined: Dec 2012
Posts: 1,773
Big_Ag
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Sounds like you are trying to describe Academy Sports & Outdoors.
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6465867
09/24/16 03:54 AM
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Joined: Jan 2010
Posts: 1,440
Shotgun Willie
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To me, hunting is not a sport. Athletics are a sport.
"Joe's Athletics" = Weight lifters, swimmers, track and fielders, ball players, etc.
"Joe's Outdoors" = Hunting, fishing, camping, kayaking... people who actually see somewhere besides the ball field, stadium, or gym.
"Joe's Sporting Goods" Jack of all trades, master of none. Better have good prices. The name itself encompasses far too broad of a spectrum to really know what they specialize in. I.e. "Dicks Sporting Goods", or "Academy Sports and Outdoors." That's the kind of place a husband and wife will shop together, maybe on opposite sides of the store together, but neither will complain about the trip. Probably bring the rug rats so they can look at baseball gloves or soccer cleats while they're there. But when the husband wants to go blow a paycheck on his upcoming hunting or fishing trip, he's going to go to the place that specializes in it, like Bass Pro for fishing or Cabela's for hunting.
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6466010
09/24/16 12:28 PM
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Joined: Sep 2004
Posts: 6,407
WileyCoyote
THF Trophy Hunter
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Back in the mid/late '50's there was a mom & pop live bait & bullet store on the southern edge of Dallas on Hwy 77, now I-35 south, with the best hunting anf fishing store name I ever saw, with 13 years selling to this market segment in 5 states ...called " Ketch'um & Kill'um " ... Not very PC, but GOT the message across with a head turner of a name that WAS FOR SURE memorable...Just Sayin' Ron
It is TIME for Term Limits, cause Politicians are like childrens diapers and for the same reasons...Robin Williams "These are the times that try men's soul's"...Thomas Paine
"Those who fail to learn from History are doomed to repeat it" ....Santayana
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6466111
09/24/16 02:47 PM
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Joined: Aug 2014
Posts: 2,136
EddieWalker
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Cabela's was just two brothers last name, now it's the biggest name in outdoors shopping. Their marketing gave their name meaning. Everyone who hunts knows what Cabela's is and what they have. You might not shop with them, but you know who they are.
You can call it anything you want, but there is some advantage to getting the name right when first starting out. I personally think using the first name is a mistake. Nobody knows Joe, and nobody is going to put much interest into a business based on Joe's name. Drop Joe from it and come up with something creative that reflects the outdoors that catches the eye and is easy to remember. I'm not a marketing guy, but I do believe that marketing is very important, and a good name for a company is very important.
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6466316
09/24/16 07:00 PM
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Joined: Jun 2015
Posts: 11,512
rickym
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I agree with Eddie. If he will maily be selling and distributing hunting and fishing stuff while also selling stuff for sport, name it somethin like "The Great Outdoors" or "Outdoor Emporium". For the most part, sports are played outdoors so i wouldnt worry about turning away the sporting crowd by goin with an "outdoors" name
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6466348
09/24/16 07:41 PM
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Joined: Sep 2009
Posts: 2,919
maximum
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you should be able to call it joe's sporting goods since things like golf and football and such are really games and not sports. if you're not going to sell stuff like soccer crap (you couldn't compete against big box stores anyway) just use joe's hunting and fishing supplies, or joe's outdoor gear. i'd love to see a store with no baseball crap and no casual clothes, etc. and just hunting and fishing and camping gear. i could go in to buy things i want and not have to wade through a bunch of folks buying $200.00 tennys for their screaming kids.
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Re: Hunters Help Needed!
[Re: ZK-315]
#6467109
09/25/16 11:46 AM
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Joined: Aug 2008
Posts: 7,806
Deerhunter61
THF Trophy Hunter
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Posts: 7,806 |
Thanks, a lot ZK. Really appreciate the time.
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6467663
09/25/16 09:41 PM
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Joined: Sep 2009
Posts: 2,111
Red Cloud
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"Joe" is going to want his business to stand out to outdoorsmen and women more so than to team sports or golf ect. but still not limit his customer base. "Joe's Outdoor and Sports Center", "Texas Outdoor and Sports Center", Joe's Great Outdoors and Sports". Either name or similar would get my attention.
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Re: Hunters Help Needed!
[Re: dogcatcher]
#6468665
09/26/16 02:41 PM
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Joined: Sep 2012
Posts: 12,822
PMK
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Just my opinion, but to me, -"Joe's Outdoors" makes me think of something like Cabela's or Bass Pro -"Joe's Sporting Goods" makes me think of football, baseball, basketball, soccer, etc. -"Joe's athletics" makes me think of the same as Sporting Goods. I'm simply trying to understand the reaction towards the name of a store that carries a wide array of sporting goods and apparel but also has a strong focus on the outdoors, namely hunting and fishing.
What you described here I think of Academy "Sports and Outdoors"...so kind of a combo of athletics, hunting & fishing. To answer you questions: 1. See above 2. Baseball, soccer, football etc. 3. IMO, no. 4. Outdoorsmen
"everyone that lives dies but not everyone who dies lived..."
~PMK~
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6469012
09/26/16 06:15 PM
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Joined: Jan 2012
Posts: 29,105
TXHOGSLAYER
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I vote for: Joe's Huntin' Fishin' Hikin' Campin' Rootin' Tootin' Sporting Goods Store
LETS GO BRANDON
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6473141
09/29/16 05:14 AM
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Joined: Jul 2011
Posts: 404
TigerCobra
Bird Dog
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Bird Dog
Joined: Jul 2011
Posts: 404 |
id call it Hooks & Bullets
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6473326
09/29/16 01:32 PM
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Joined: Feb 2005
Posts: 1,846
Greg Z
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Bullets-Bait & Beer
Draws them in like flies!
Greg Ziemer Sewell Lexus 214-597-6006 Life's short... Enjoy the ride!
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Re: Hunters Help Needed!
[Re: Shotgun Willie]
#6473440
09/29/16 02:46 PM
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Joined: Aug 2010
Posts: 364
Buccaneer
Bird Dog
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Bird Dog
Joined: Aug 2010
Posts: 364 |
To me, hunting is not a sport. Athletics are a sport.
"Joe's Athletics" = Weight lifters, swimmers, track and fielders, ball players, etc.
"Joe's Outdoors" = Hunting, fishing, camping, kayaking... people who actually see somewhere besides the ball field, stadium, or gym.
"Joe's Sporting Goods" Jack of all trades, master of none. Better have good prices. The name itself encompasses far too broad of a spectrum to really know what they specialize in. I.e. "Dicks Sporting Goods", or "Academy Sports and Outdoors." That's the kind of place a husband and wife will shop together, maybe on opposite sides of the store together, but neither will complain about the trip. Probably bring the rug rats so they can look at baseball gloves or soccer cleats while they're there. But when the husband wants to go blow a paycheck on his upcoming hunting or fishing trip, he's going to go to the place that specializes in it, like Bass Pro for fishing or Cabela's for hunting. X2
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Re: Hunters Help Needed!
[Re: TXHOGSLAYER]
#6473935
09/29/16 08:27 PM
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Joined: Aug 2006
Posts: 13,530
Hunt n Fish
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I vote for: Joe's Huntin' Fishin' Hikin' Campin' Rootin' Tootin' Sporting Goods Store ....but "Outdoors & Sports" ought to do it!
HnF
"Prayer is when you talk to the Lord, Meditation is when you listen to what he says"
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Re: Hunters Help Needed!
[Re: rolliedingers]
#6474741
09/30/16 01:55 PM
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Joined: Oct 2009
Posts: 1,622
jrgocards
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Joe's Sporting Goods and Outdoors pretty well covers it
or maybe just Academy Sports?
JR
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